The Era of Digital Transformation
The era of digital transformation is here — and it comes with a necessary period of adaptation.
Video is an educational tool that can support you on multiple levels throughout this change. It’s a powerful ally for explaining, informing, and communicating effectively in a time when attention has become one of the most precious resources. Now is the time to innovate!
We’ve all heard the saying “a picture is worth a thousand words” — so just imagine what a video can achieve, with its 24 frames per second!
Have you considered creating a video?
Today, video has become an essential communication tool.
It allows you to be seen and heard amid the constant flow of information.
There’s no better time to start!
Which Type of Video Best Fits Your Needs?
Depending on the objective you’ve set, some types of videos will be better suited to conveying your message.
You Want to Share Clear Information?
Educational videos are perfect for informing, training, and raising awareness — an ideal partner to help you navigate digital transformation.
They can support you in educating employees, explaining new services, or communicating clearly during a company’s evolution.
You Want to Promote a New Product or Service in the Digital Age?
With 2D or 3D animation, creative possibilities are limitless.
If your product or service is complex, you’ll find that animation (also known as motion design) offers infinite ways to make it accessible!
Animations can create striking visuals, guide viewers into a concrete or symbolic world, and help them grasp concepts — leading them to connect with and love your product.
You can also create a character or mascot to foster identification, adding a human dimension to your offering.
Animations are also an excellent tool for creating training content for your customers, helping them get the most out of your products and services — boosting satisfaction and building lasting trust!
2D animation created for the Royal Meteorological Institute – copyright NTTRB 2020
You’re Hosting Conferences or Events?
Capture the best moments with an after-movie!
You can also livestream the full event on social media, or broadcast the most engaging interviews directly on your website.
Livestreaming is booming — audiences love real-time interaction.
It allows your community to attend your event live from their mobile device or computer, creating spontaneous and humanized exchanges.
After-movie Beer Lover Marathon Liège – copyright NTTRB 2019
Share Your Vision
Promote your brand by telling its story, sharing your vision, and highlighting your values.
We all have stories to tell, but it’s the way we choose to frame and emphasize certain elements that gives a story its emotional power — the power to truly move an audience.
Every story can be compelling because, fundamentally, we are emotional beings — and 80% of purchasing decisions are driven by emotion.
Emotional resonance ensures that viewers will never forget your film — and will think of you when making their next purchasing decision.
With the rise of social media and the growing demand for transparency, the landscape is shifting.
Audiences want to know the people behind the brand.
Don’t hesitate to share behind-the-scenes content, introduce your team, showcase your offices, or offer a glimpse into your corporate events!
If you want to position yourself as an expert in your industry, film short interviews with your top specialists, employees, or even your CEO.
Remember: your employees are your best brand ambassadors — and authentic storytelling strengthens trust with your target audience.
Interview with Latitude Nord – Schaerbeek – copyright NTTRB 2021
It’s clear: video has become THE essential medium for promoting your products, services, and brand.
New technologies — from special effects and holograms to livestreaming and 360° video — are constantly reinventing video marketing.
The audiovisual world is in perpetual motion, always bringing new, creative solutions.
Video empowers you to innovate, engage, and inspire — today and into the future.